AI visibility, measured

Right now, somewhere, a customer is asking ChatGPT for a business like yours.

I measure whether your business gets named, and what's standing between you and getting cited.

$39 · 10 questions · 3 AI tools · 30 responses

Tested on
  • ChatGPT
  • Claude
  • Gemini
Businesses audited
177
Had zero unbranded visibility
76%
US markets tested
30

Get an early signal of how AI currently sees your business. This automated check is typically delivered in under 5 minutes, but its limited sample is not a comprehensive audit.

What buyers askWhat the Quick Check tests
01

Local discovery

“Any good physical therapy clinics near Beverly, MA, for a knee injury?”
02

Problem based

“My basement floods every spring. Who handles waterproofing near Columbus, OH?”
03

Recommendation

“Can you recommend a good Italian restaurant in Chicago for a birthday dinner?”
04

Specific need

“I'm a first-time homebuyer near Denver. Which mortgage brokers work with first-time buyers?”
05

Comparison

“I'm deciding between two dental practices near Austin, TX. What should I look for?”
06

Category research

“What are some good payroll providers for a 40-person company?”
2 questions name you8 questions do not

The shift

Recommendations are moving into the answer

People are asking AI tools which businesses to consider. Those answers name some businesses and omit others, while most businesses have no direct view of what is being said. AI Consulting Desk measures that gap.

Traditional search

A page of options

estate planning attorney near me
1
2
3
  1. 01Enter keywords
  2. 02Scan links
  3. 03Open several websites
  4. 04Compare options
  5. 05Choose a business
Visibility means appearing where someone can find and compare you.
Answer engines

A synthesized recommendation

Synthesized answer
Shortlisted business
Shortlisted business
  1. 01Ask a full question
  2. 02AI weighs available evidence
  3. 03A short answer is composed
  4. 04A shortlist is presented
  5. 05Visit one or two businesses
Visibility means becoming part of the answer or shortlist itself.

These neutral interface diagrams illustrate the difference in behavior; they do not represent customer results.

Built to measure

A measurement system built for AI visibility.

A proprietary measurement framework for testing how AI tools discover, describe, recommend, compare, and cite businesses.

AI is variable. Measurement shouldn't be.

A structured set of customer-intent questions tested across multiple AI tools reveals recurring visibility patterns that a single AI response cannot.

Customer questionsStructured by buyer intent
AI environmentsTested across AI tools
Observed responsesCaptured as evidence
Signals + evidenceMeasured from what appeared
Human interpretationAdded in audit engagements
2

Questions that name you

Does AI know your business?

Two questions test recognition. Eight test whether AI brings you up on its own.

8

Questions that do not name you

Does AI surface your business without being prompted?

What happens after you buy

  1. 1Enter your business
  2. 2
    Confirm your details. Takes 2 minutes.You verify your business name, location, and category so the questions are run correctly.
  3. 3Responses are collected
  4. 4Report delivered
Start with the Quick Check

Sample report

See what the measurement reveals

Page through a real Quick Check report with the business names anonymized. Same five signals, same structure, same evidence you receive.

Page 01The headline result and the summary at a glance

The headline result and the summary at a glance
01/12
See what comes back

Go deeper with the human-led audit

Broader measurement, interpreted by a person

The $499 Audit tests 75 questions across three AI tools, then turns 225 responses into findings and implications. Larger engagements expand the measurement and add strategic planning.

Six intent tiers

Discovery · Category consideration · Specific need · Comparison · Validation · Direct brand

Three analytical lenses

Your presence · Who appears instead · What evidence AI relies on

For marketing leaders

"When your CEO asks whether we show up in ChatGPT, answer with a number." The Audit gives you measured mention, recommendation, and citation rates across AI tools, with baselines saved in your client workspace so the next question is what changed, not what to guess.

Scorecard panel (from a redacted client audit)
AI visibility scorecard
Where you stand today
Overall mention rate
~12%
16 of 150+ AI responses mentioned the client
Discovery visibility
Very low
Nearly invisible when not named first
Confirmation visibility
Moderate
Found when someone knows the name
Site citations
0
Client site never cited as a source
Key findings (from a redacted client audit)
Key findings
Critical
Reshape your expertise into question-answering pages
The gap: the blog holds real expertise but is not organized into dedicated pages that answer the specific questions buyers ask.
Critical
Make it unmistakable that [Brand] is [Founder Name]
The gap: the site uses both names but never states they are the same entity, so AI tools treat them as separate.
Critical
Name your locations and specialties in plain text
The gap: the site names the state but never the city, region, or county terms people actually ask about.
High
Name your method
The gap: the citable experts in this audit each have a named method others can reference. The client does not.
Illustrative source landscape
Source landscape
What supports the shortlist

Illustrative distribution of cited source types within a redacted category sample.

Professional directories
38%
Frequent
Independent editorial
27%
High-trust
Review platforms
21%
Supporting
Company websites
14%
Limited

Human-led audit reports, findings, and baselines remain available in a private client workspace.

Explore the full audit

Pricing

Start free, then go as deep as the findings warrant

Each step answers a bigger question. Begin with a free Snapshot, unlock every answer with the $39 Quick Check, then bring in human analysis and a plan when you are ready.

Does AI know me?

Free AI Visibility Snapshot

$0

A first look at whether AI knows your business.

4 questions · 3 AI tools · 12 answers

  • ChatGPT
  • Claude
  • Gemini
Get my free Snapshot

What is included

  • One direct name check per AI tool
  • Three customer questions that do not use your name
  • Your two headline signals and who appeared instead
  • One full answer unlocked, the rest unlock with the Quick Check
Delivery

Private results link by email. No payment details needed.

Why is this happening?

AI Visibility Audit

$499

About four months of a typical SEO tool subscription, and it answers a question those tools cannot.

Human-led analysis of visibility, competitors, sources, and customer intent.

75 questions across 6 customer-intent tiers · 3 AI engines · 225 responses

  • ChatGPT
  • Claude
  • Gemini
Explore the AI Visibility Audit

What is included

  • Six customer-intent tiers
  • Branded and unbranded questions
  • Your Presence, Competitive Positioning, and Source Landscape
  • Engine-by-engine analysis
  • Findings and implications
  • Full analytical report
  • Client portal access with interactive dashboard and recommendations
Review

Human-led analysis + 20-minute review call with Kate.

How do we win?

Strategic AI Visibility Audit + Action Plan

$1,950

Five AI environments, the sources behind your competitors, and a 30/60/90-day plan.

Approximately 150 questions · 5 AI environments · Approximately 750 responses

  • ChatGPT
  • Claude
  • Gemini
  • Perplexity
  • Google AI Overviews
Request the Strategic Audit

What is included

  • Twice the question coverage of the $499 Audit
  • Five AI environments, including Perplexity and Google AI Overviews
  • Source and citation landscape: where competitors are being cited
  • Prioritized opportunities and actions
  • 30/60/90-day roadmap
  • Client portal access with interactive dashboard and recommendations
Strategy

Full measurement + strategic action plan + 60-minute strategy call with Kate.

Client add-on, billed monthly

AI Visibility Monitoring

$29/month

Keep watching your baseline after your report.

Available only to clients who have completed a $39 Quick Check or a human-led audit, because monitoring compares every month against that baseline.

  • Your baseline questions re-tested every month
  • ChatGPT, Claude, and Gemini
  • Monthly report compared with your baseline
  • Mention, recommendation, and competitor changes
Start with the $39 Quick Check

Custom implementation is scoped separately when you want help putting the findings into practice.

Free weekly tips

Not ready for an AI visibility check?

Get practical tips to help your growing business show up in ChatGPT, Claude, Gemini, and other AI tools.

No spam. Practical tips, no more than once a week.

About Kate and how I work

Measurement with the reasoning attached

I'm Kate Porter, a marketing and strategy leader with more than 15 years of experience across Fidelity Investments, Fidelity Digital Assets, CVS Health, and Office Depot. My career has spanned marketing, technology, analytics, and emerging digital channels, from early digital and social to generative AI. Now I'm focused on AI visibility, combining AI-powered analysis with that real-world experience to understand how businesses are discovered and recommended through AI.

I built the system I wanted to use.

AI Consulting Desk combines AI-powered analysis with real-world marketing experience, through a proprietary measurement framework and a purpose-built workflow for observing how businesses appear across AI tools.

The goal isn't to make AI say something nice about your business. It's to understand what influences how often you show up, and what kind of information surfaces with your name.

Measure before interpreting

Findings begin with captured responses across multiple AI environments.

Separate evidence from uncertainty

The work distinguishes what the sample supports from what still needs testing.

Keep the reasoning visible

Findings are connected to the questions, responses, and sources behind them.

The strongest opportunities are businesses with identifiable, actionable signals behind how AI represents them. Here is where that usually holds, and where it gets harder.

Strong fit

  • Local and regional businesses
  • Multi-location businesses
  • Established brands with an existing digital footprint
  • Businesses serving clearly defined markets, audiences, services, or geographic areas
  • Competitive categories where we can identify meaningful gaps between how a business is represented and how it wants to be represented
  • Larger national brands with a specific AI visibility opportunity

Potentially harder fit

  • Very broad national queries with enormous competitive sets
  • Businesses with little existing online authority or third-party presence
  • Businesses trying to force AI platforms to recommend them for generic category terms where there is little obvious opportunity to influence the result
  • Purely online businesses whose goal is something as broad as becoming one of the best providers nationally

We don't promise visibility. We identify where there is a realistic opportunity to improve it. Not sure whether the opportunity is there? We can evaluate the actual AI landscape for your category and target searches before recommending a strategy. If the opportunity isn't there, we'll tell you.

Frequently asked questions

Questions you might have

Straight answers about AI visibility, how the measurement works, what each engagement includes, and what happens next.

AI visibility measures whether AI tools mention, recommend, describe, or cite your business when people ask questions related to what you offer.

Have another question? Send a message.

Start with a measured sample

Find out what AI says about your business.